Brand and Customer Marketing Manager

Region:
West Sussex
Location:
Crawley
Sector:
Marketing Jobs
Job Role:
Director Jobs
Contract Type:
Full Time
Branch:
Horsham Branch
Salary:
£300 to £425 per day
Salary Description:
£300 - £425 per day + plus holiday accrual, parking available
Posted:
03/06/2024
Start Date:
14/06/2024
Job Ref:
BACMM24

Premier Work Support are excited to be recruiting for a Brand and Customer Marketing Manager for a prestigious Manufacturing client based in Tadworth. This is a temporary position.

This is a key role within our clients Professional business for someone to define and develop winning value propositions, defining market segment strategy for 3-year strategic business plans. You will partner with the Central & Regional Brand Marketing to build required innovation/renovation cadence to deliver on market segment strategy and support in-market launches with segment led-claims; Also provides those teams with market segment insights to ensure innovation/renovation projects fulfil local market needs.

Responsibilities:

* Adapts omnichannel commercial program design from Explode Growth markets and executes for assigned market segment, including creative, production, content, media, customer interface/engagement programs & lead management process.
* Defines pricing plan for cluster on assigned categories.
* Adapts and develops Category & Brand Foundations, product claims & sales tools for region.
* Works with Sales organization to provide marketing support and to develop the business model & customer experience plan for the assigned market segment as well as identifying key account targets to develop joint growth plans.
* Monitors performance of the market segment and marketing (ROI) and adjusts accordingly.
* Partners with Central Integrated Marketing team to adapt & execute digital sales tool/ assets, SEO/SEM etc.
* Leverages marketing content in the Digital Asset Management System (DAM) where possible; where unique content is created, ensure it is uploaded & maintained in the DAM System.

Qualifications required:

* Bachelor Degree in business related subject.
* Strong experience in marketing and sales (minimum 5 year experience).
* Understanding of market dynamics, P&L management.
* Strong business & organizational acumen.

Hours of work:

* 37.5 hours a week
* 5 days

If you hold the skills and experience for this position then please apply with your CV today!

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